# Voice add-on > After hours, the call is still caught, the job is texted to the owner, and nobody pretends to be the company man. An optional module on First Response. After hours, the call is answered, the details are taken, and the job is texted to the owner. It is tied to your calendar and pipeline, and it never pretends to be someone it is not. ## What it ends - **Night calls are real work.** A flooded kitchen, a dead air conditioner in August, a truck needed at first light. They do not wait for the office to open. - **Voicemail loses most of them.** People in a hurry do not leave messages. They call the next number. - **Someone has to sleep.** The owner cannot be the after-hours line forever. ## How it runs 1. **The call is caught.** After hours, the voice module answers on your business line and says plainly that it is the company's after-hours line. 2. **The details are taken.** What the job is, where, and how to reach them. If your calendar allows it, a time is offered. 3. **The owner is texted.** The job goes to the owner by text and into the First Response pipeline, ready for the morning or for a call back tonight. ## What is included - An after-hours voice module on First Response - Tied to your calendar and your pipeline - The job texted to the owner - Minute and SMS usage listed on the invoice, at cost ## What it is not Voice is an add-on to First Response and is not sold on its own. It does not stand in for a company man, a dispatcher, or anyone whose judgment the customer is relying on. ## A good fit when A trade or service shop that already runs First Response and loses real work to after-hours calls. ## Price From +$1,500 setup and +$497 a month, plus usage, on First Response. These figures are added to First Response. Minutes and texts are billed at cost. Setup is half to start and half on delivery. The monthly plan begins at handoff. Timeline: Added to a First Response build, or to a live one, in about two weeks. ## Questions ### What is the Voice add-on? The Voice add-on is an optional after-hours module on First Response. When a call comes in after hours, it is answered, the job details are taken, and the job is texted to the owner and added to the pipeline. ### What is included? The after-hours voice module, the connection to your calendar and First Response pipeline, and a text to the owner for each call. Minute and SMS usage is listed on the invoice. ### How much does it cost? The Voice add-on starts at an additional $1,500 for setup and $497 a month, plus usage, on top of First Response (which starts at $1,500 and $497 a month). ### How long does it take? About two weeks, whether it is added during a First Response build or to one that is already live. ### What do you need from us? First Response in place, your after-hours window, what counts as an emergency, and who should get the text. ### What does it not do? It does not pretend to be a person, it does not make commitments a company man would make, and it is not sold without First Response. ## Often built alongside - [First Response](https://innerstand.agency/services/first-response): Every new lead from a form, Google, or a missed call gets a text in about a minute and lands in one simple pipeline. From $1,500 setup, then $497 a month. - [Missed-Call Text-Back](https://innerstand.agency/services/missed-call-text-back): A missed call on your business line triggers a text in your voice in about a minute, and you are told when they reply. From $497 setup, then $197 a month, plus SMS usage at cost. - [Local Visibility](https://innerstand.agency/services/local-visibility): Your Google Maps listing managed, your directories in agreement, and a review request after every finished job. No website access needed. From $197 a month, month to month, with no setup fee. ## How to start Tell us about the business at [innerstand.agency/start](https://innerstand.agency/start), or email brian@innerstand.agency. Brian Rivera, the founder, replies himself. A one-page written scope follows the first conversation. Source: https://innerstand.agency/services/voice. Prices as of 13 November 2026.